The window of an electronics shop in Beijing's Xinjiekou shopping area displays a sign advertising "Xianfeng DVD" equipment and supplies like the spools of cable wire on the rack next to it. The revolutionary militarism of the term's socialist history began to shift toward an association with cosmopolitan commodity culture, as it appeared in shop windows, articles on home decorating, and public injunctions for Beijing to succeed in its bid to host the 2008 Olympics.
Chapter 1, Page 44
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